Fig is reshaping finance by making complex financial products simple and accessible through blockchain technology. Its lending platform connects companies in emerging markets with global banks and alternative local lenders. They’re breaking new ground with tools that offer unique investment opportunities, previously out of reach for many investors. By using blockchain, Fig brings transparency and efficiency to financial products, aiming to provide better access and understanding for all.
For Fig, the challenge was twofold: their financial products demanded intricate blockchain integrations, and the complexity of these requirements threatened to hinder their pace of innovation and accessibility in the market. The technical barriers were significant enough that they considered building a streamlined version of Uniblock themselves. This initiative aimed at efficiently navigating the technical intricacies, enabling them to concentrate more effectively on achieving their core business goals. These goals included launching innovative financial solutions and enhancing user access to these products, all while maintaining a secure and reliable service. This approach would potentially allow them to sidestep the technical complexities that could slow their growth and limit their capacity to innovate.
By using Uniblock, Fig was able to spend less time building backend infrastructure and avoid developing a bespoke integration solution altogether. As a result, Fig could allocate their efforts towards enhancing user experiences and expanding their product offerings. This partnership enabled Fig to concentrate on what they do best: innovating in the financial sector, without getting entangled in the technical intricacies of blockchain technology integration.
"Uniblock's solution was a game-changer, eliminating the need for us to develop our integration layer. This allowed us to focus on refining our offerings and delivering value to our users without the backend headache.”
Tony Qian
Accelerated Market Entry: With Uniblock's orchestration layer, Fig managed to launch their blockchain-based financial products two weeks earlier than expected. This faster-than-anticipated deployment helped Fig stand out in competitive markets, establishing them as pioneers while also grabbing the attention of potential customers sooner.
Optimized Development Resources: Utilizing Uniblock's comprehensive blockchain service management, Fig was able to streamline their development process, effectively saving the equivalent of one full developer headcount. This strategic optimization allowed the team to relocate their focus towards areas of product innovation and enhancing user experiences. This not only led to a more efficient use of resources but also fostered a concentrated effort on delivering higher value to their customers, proving that strategic efficiency can drive both innovation and customer satisfaction.